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      Avoiding Blind Spots – 90+ Questions that Decision Makers should proactively consider to launch a successful cultivation operation

      Avoiding Blind Spots – 90+ Questions that Decision Makers should proactively consider to launch a successful cultivation operation

      With 13 years in commercial cannabis, executive operator Brian Staffa discusses the plethora of decisions that need to be proactively made at foundational stages of launching a cultivation operation. This zero-fluff talk covers more than 90 rapid-fire, sequential questions. It sheds light on common blind spots, explains when and why you need to care about various intricacies at each stage of the process, and helps you understand the consequences of overlooking or bypassing these considerations.


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      Brian Staffa

      Avoiding Blind Spots – 90+ Questions that Decision Makers should proactively consider to launch a successful cultivation operation
      Brian breathes operations and is known for his ability to formulate and execute on a conceptual vision for long term profitability. After his foundational work as employee #4 at CuraLeaf, he went on to sell his consultancy to MariMed Inc., where as VP of operations he increased revenue by 35% in 1 year. As COO of a 40,000 sq.ft. operation in Las Vegas, he achieved a $6MM profit delta, bringing the company from $-4.2MM to $+2.2MM. He has consulted internationally and in 31 regulated US states.