As cannabis matures, the roles within businesses are evolving, too. The challenges for today’s cannabis CFO are often made more difficult due to the industry’s ongoing lack of available data, the ongoing dearth of access to capital and the difficulty of attracting top talent. In this presentation, Wana Brands’ CFO Sandy Li will provide an overview of how the CFO role has changed in the industry, the biggest financial management challenges and how companies will evolve with industry expansion.