Embark on a journey through the emerging landscape of cannabis travel and tourism in Minnesota with our panel of experts, who span the traditional tourism sector and the innovative world of cannabis experiences. This session will tackle common community concerns, including safety and education, and draw lessons from the hospitality industry to enhance the economic benefits of cannabis tourism. Our panelists, featuring a board member from the Cannabis Travel Association International, will present key findings from the annual cannabis travel data report and demonstrate how the Advocacy Toolkit can empower brands to engage with and support their communities. They will also share their personal successes in crafting cannabis tourism offerings, providing tangible examples and inspiration for what can be achieved in the Minnesota market.
Key Takeaways:
- Community Engagement: Strategies to address and alleviate common concerns surrounding safety and education in cannabis tourism.
- Industry Insights: Lessons from traditional tourism that can be applied to create safe, enjoyable, and educational cannabis travel experiences.
- Economic Impact: Understanding the substantial economic benefits that cannabis tourism can bring to Minnesota.
- Best Practices: Expert recommendations for developing successful cannabis tourism experiences.
- Data-Driven Decisions: Insights from the annual cannabis travel data report and how to use the Advocacy Toolkit to build community support and engagement for cannabis tourism initiatives.
