Geoff is a USAF veteran, and was a logistics NCO with specialty in hazmat and nuclear materials handling. He utilized his GI bill to earn a Chemistry degree from UT Austin, and operated and managed the first legal cannabis extraction and processing laboratories under the CUP Texas medical program. After HB1325 legalized over the counter CBD, Geoff started Green Zero Labs to take the quality standards he developed under the medical program to develop cost effective products available to all.