Johnathan McFarlane

Johnathan is the Director of Strategy at Hybrid Marketing Co, the world’s largest cannabis-focused marketing agency. He builds creative branding, marketing and advertising solutions that are tied to business goals. B2B, B2C, dispensaries, brands, you name it, he’s done it! Johnathan’s passion lies in helping Hybrid’s clients grow, (and avoid the many, many mistakes he’s made across his long career in this industry).