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      Brian Bennette

      By Brian Bennette, Under-Canopy Lighting – Using under-canopy lighting to increase yields and improve plant health |

      Lighting the top of a canopy is not enough. Placing lights beneath a canopy helps increase yields for growers, which can boost their revenue without having to expand the size of their facility. The seminar will dive into the HOW as well as the WHY of under-canopy lighting in the cannabis industry along with real world examples and independent white papers and case studies

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      Brian Bennette

      Under-Canopy Lighting – Using under-canopy lighting to increase yields and improve plant health |

      Presentation Abstract:
      About:
      Brian Bennett is the founder and CEO of Thrive Agritech and has held various senior management and design positions in the LED lighting industry ranging from venture-backed start-ups to Fortune Global 500 companies. As Director of Technology for UK based Illumis Lights, Brian oversaw the global design, development and manufacturing of advanced LED lighting fixtures. As Director of Engineering for the LED lighting division of Toyota Tsusho America, he helped design and develop LED lighting products for industrial, commercial and residential applications. He's a graduate of the University of Rochester, holding a BSc in Optical Engineering, and is certified by the National Council of Qualifications for Lighting Professionals.

      George STANTCHEV

      By George STANTCHEV, New Trends in Cannabis Oil Production |

      Start with the plant and the importance of growing boutique strains. market trends and clues for survival. Overview of the most popular extraction and post processing techniques and compare them by yield, CapEx, OpEx and outcome of product. Time to market and on demand delivery of a product, how to handle orders and plan production. Make exotic products and win more customers.

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      George STANTCHEV

      New Trends in Cannabis Oil Production |

      Presentation Abstract:
      About:
      Dr. Stantchev is an entrepreneur and the CEO of the industry's most innovative extraction technology company. He has a vision for new trends, product placement, business strategy and creating an infrastructure for organic growth. These skills, along with his intense interest in natural medicine, offers to the industry safe, production ready, natural processes of grow, harvest, processing and producing end products.

      Erin Gandara

      By Erin Gandara, Tax Panel |
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      Erin Gandara

      Tax Panel |

      Presentation Abstract:
      About:
      Erin has more than twenty years of experience in business & company management, human resources, operational and financial management. Erin has worked with over half of the cannabis cultivators, retailers and manufacturers in New Mexico. During that time, she has helped cannabis companies focus on what matters, their business, while supporting them as their outsourced CFO. Erin's company supports cannabis companies with bookkeeping, accounting, finances, HR and project management.

      Rob Sanchez

      By Rob Sanchez, ERP Software & Cannabis Connoisseurship |

      Enterprise Resource Planning systems are essential to maximize efficiency and profits of your cannabis business. We’ll review ERPs and discuss Integrations and Compliance during this session first. Then we’ll talk about Cannabis Connoisseurship and why it matters in the industry before putting the two together to see why and how ERPs can contribute too products worthy of connoisseurship. Join Rob Sanchez, Product Manager & Agile Coach at BLAZE for this informative session on Cannabis software.

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      Rob Sanchez

      ERP Software & Cannabis Connoisseurship |

      Presentation Abstract:
      About:
      Rob is a Certified Ganjier and the owner of Apartment 113 Cannabis Connoisseurship & Consulting and contributing writer for Fat Nugs Magazine. He has a lifetime of cannabis experience, starting as a cultivator and hashmaker in Denver's medical days. He now works as a Product Manager and Agile Coach for BLAZE Seed-To-Sale. Rob is an Agilist and proponent of continuous improvement in all areas of work and life with over 12 years of IT software experience.

      Mathew Clark

      By Mathew Clark, It's Complicated: Workplace Safety and Health in Cannabis |

      This presentation covers the basic occupational health and safety challenges facing the cannabis industry. Cannabis operations from production to processing to retail are complicated workplaces that require complex solutions. From understanding required written plans to the mandatory training all employees should be receiving, the presentation offers a broad view of the OSHA, USDA, and EPA compliance cannabis employers need to know to avoid risk and keep employees safe.

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      Mathew Clark

      It's Complicated: Workplace Safety and Health in Cannabis |

      Presentation Abstract:
      About:
      Matthew Clark has been working in the legal cannabis industry since 2015 where he has managed all aspects of cannabis operations from seed to sale. In 2018 he founded Think Happy Consulting because he saw a need for practical resources in workplace safety and compliance for the cannabis industry. Matthew has used his experience to develop custom manuals, safety plans, and training for customers across the country.

      Kady Cravens

      By Kady Cravens, Why Standard Operating Procedures Are Crucial For The Success Of Your Cannabis Business |

      When your business is in the Cannabis industry, compliance with the regulations is the bottom line to keeping the doors open.
      So why are there still so many facilities that are operating without SOP practices in place?

      Today, we will take a closer look at the benefits of having a thorough SOP, what can happen when you don’t have an SOP in place and some solutions to get you started on your journey to full compliance today.

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      Kady Cravens

      Why Standard Operating Procedures Are Crucial For The Success Of Your Cannabis Business |

      Presentation Abstract:
      About:
      Kady Cravens is the CEO and founder of BuildMySOP.com, an interactive software that supports the Cannabis industry with Standard Operating Procedures. Her extensive background in all facility types allowed her to become an expert in Compliance, employee training, and SOPs, helping many startups and existing Cannabis companies with compliance and operating procedures. She also co-hosts a monthly podcast “Ask The Regulator” sharing knowledge of compliance practices in the Cannabusiness industry.

      Ellis Smith

      By Ellis Smith, The Importance of Natural & Organic-based Methods to Cannabis Production |

      Growing organically is a differentiator. Not everyone is going to grow organically, however it is not as complicated as people think. It can help create market segmentation for cannabis with a higher perceived value protecting against price degradation in highly competitive and maturing markets.
      Risk Mitigation is key. Growing with organic based and low carbon footprint tech and simplifying using water only living soils.

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      Ellis Smith

      The Importance of Natural & Organic-based Methods to Cannabis Production |

      Presentation Abstract:
      About:
      Ellis Smith has over 25 years of horticultural cannabis experience and he understands complex growing systems and production protocols. Having cultivated cannabis for over 10 years in the Emerald Triangle, Ellis Smith, co-founded SoHum Living Soils®, an organic medium design for cannabis. He currently serves as the CEO of American Cannabis Company, Inc which owns and operates, Natural Leaf, a vertically integrated brand consisting of three medical dispensaries, one 10,000sq. ft. grow facility.

      Sadie Thompson

      By Sadie Thompson, How to Leverage PR for Cannabis Businesses |

      With the ever-changing media landscape, the highly competitive cannabis industry, and advertising restrictions put on the cannabis industry, PR can be leveraged to propel cannabis entrepreneurs and businesses to the next level. In this presentation, attendees will receive a high-level overview of the differences in B2B and B2C communications strategies, the importance of tying all messaging back to a campaign, and how businesses of all levels can start planning and implement an effective strategy

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      Sadie Thompson

      How to Leverage PR for Cannabis Businesses |

      Presentation Abstract:
      About:
      Sadie Thompson serves as the lead publicist at Proven Media, a reputable B2B and B2C public relations firm for the cannabis industry. Sadie is a graduate from Northern Arizona University with a dual degree in strategic communication and journalism with an emphasis in advertising. Her in-depth understanding of journalism and the mechanics of news enable her to connect authentically with reporters. She is the point of contact for all clients and has secured national media placements in TV and print

      Kim Prince

      By Kim Prince, How to Leverage PR for Cannabis Businesses |

      With the ever-changing media landscape, the highly competitive cannabis industry, and advertising restrictions put on the cannabis industry, PR can be leveraged to propel cannabis entrepreneurs and businesses to the next level. In this presentation, attendees will receive a high-level overview of the differences in B2B and B2C communications strategies, the importance of tying all messaging back to a campaign, and how businesses of all levels can start planning and implement an effective strategy

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      Kim Prince

      How to Leverage PR for Cannabis Businesses |

      Presentation Abstract:
      About:
      Kim Prince is the CEO and founder of Proven Media, a well-established, reputable, results-oriented agency serving B2B and B2C companies throughout North America. She brings more than 20 years of B2B and B2C corporate marketing campaigns to the table and has a proficient background in corporate messaging strategies, public relations, and strategic planning for corporations, brands, and C-level executives. Her passion is to help strong, complex businesses and their visionaries reach their goals.

      Steven McMorrow

      By Steven McMorrow, Under-Canopy Lighting – Using under-canopy lighting to increase yields and improve plant health |

      Lighting the top of a canopy is not enough. Placing lights beneath a canopy helps increase yields for growers, which can boost their revenue without having to expand the size of their facility. The seminar will dive into the HOW as well as the WHY of under-canopy lighting in the cannabis industry along with real world examples and independent white papers and case studies

      Learn More

      Steven McMorrow

      Under-Canopy Lighting – Using under-canopy lighting to increase yields and improve plant health |

      Presentation Abstract:
      About:
      As an epileptic, Steven became aware of the benefits of medical cannabis and it ultimately fueled his desire to become active in the industry. Steven founded and operated Cannabis Clean in Denver, CO in 2014, a company which focused on cleaning and disinfection for the industry. After selling and exiting his company, he turned his attention towards providing LED lighting solutions that are more sustainable and eco-friendly with Thrive Agritech.

      Dawne Morris

      By Dawne Morris, How to utilize technology and data as a business owner in the cannabis industry |

      Data is only useful if you use it and know how to use it. When it comes to the cannabis industry, there are a wealth of software solutions and platforms available to businesses, but understanding how to apply these analytics and insights to help a business grow and scale can be overwhelming. This presentation will focus on what technologies exist in the emerging marketplace and how traditional data solutions are shaping industry-specific softwares for an improved user experience.

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      Dawne Morris

      How to utilize technology and data as a business owner in the cannabis industry |

      Presentation Abstract:
      About:
      Dawne Morris is the co-founder and owner of PROTEUS 420, an online enterprise resource planning (ERP) system for businesses in e-commerce, retail, healthcare, and highly regulated industries, including alcohol and cannabis. Dawne has decades of finance, digital marketing, and design experience and her intuitive understanding of business operations and supply chain needs has made her a sought-after industry spokesperson specializing in branding and identity, software, finance, web dev, and more.

      Jenny Germano

      By Jenny Germano, Create a Culture of Compliance: Avoiding Compliance Complacency in the Face of More Regulations |

      It’s important more than ever to ensure there is a strong foundation for compliance in place, as newly awarded licensed operators enter the adult-use cannabis market. Whether you have been awarded a license, or are an existing operator or thinking about entering the market, Compliance is one of the most important factors when it comes to running a successful business under the regulatory microscope.

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      Jenny Germano

      Create a Culture of Compliance: Avoiding Compliance Complacency in the Face of More Regulations |

      Presentation Abstract:
      About:
      Jenny is a long-time industry veteran, witnessing the Cannabis Industry in Colorado going from an unregulated wild west in 2009 to the regulated market of 2022. This experience has taught her the importance of understanding regulations and creating a culture of compliance in the workforce. In 2015 she founded ICS Consulting Service and transitioned from being an employee in the regulated Cannabis Industry to CEO of a compliance focused consulting business.

      Jay Andersen

      By Jay Andersen, Optimizing Plant Health & Quality with AI |

      Growers contend with multiple issues related to the healthy growth of their plants. Collecting data about your plants can provide immediate benefits that improve quality and increase yields as well as put you on the path to utilize AI tools to continue to improve grow operations. Potential projects where AI can be deployed in the grow environment will also be discussed.

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      Jay Andersen

      Optimizing Plant Health & Quality with AI |

      Presentation Abstract:
      About:
      Jay is Co-Founder and COO of Ornavera, a Precision Agriculture company that assists growers to improve crop yield, plant quality and resources used. Jay’s career includes executive roles with private equity owned companies and over 30 years with Motorola and Intel’s IoT Group. He has been an Adjunct Professor at the University of Northern Colorado. In addition, Jay is an active Advisor assisting start-up programs associated with CU- Boulder, CSU- Ft. Collins and at Innosphere as a SAGE advisor.

      Mark Collins

      By Mark Collins, Make it or Break It: Tips on How to Survive |

      So you’ve started your cannabis business, now what? Growing cannabis is the easiest piece of the pie, but how you manage: finances, HR, hiring, state and federal regulations, scalability, branding, inventory supply, industry connections, and taxes are the pieces that will break you. These are the non-glamorous components most don’t plan for and yet they are the ones that take down companies. Learn how we’ve been able to tackle these head on to survive and thrive in this tumultuous industry.

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      Mark Collins

      Make it or Break It: Tips on How to Survive |

      Presentation Abstract:
      About:
      Mark served in the Army and then went on to get his degree in education. This experience has fueled his entrepreneurial spirit and desire to make positive changes in our legislature, particularly around cannabis. His outgoing personality and enthusiasm for cannabis makes him the perfect COO of Sales/Marketing for WithItWeed. Mark is a brand master, ensuring our brand is meeting the needs and expectations of our markets and customers.

      Brett Emmert

      By Brett Emmert, Make it or Break It: Tips on How to Survive |

      So you’ve started your cannabis business, now what? Growing cannabis is the easiest piece of the pie, but how you manage: finances, HR, hiring, state and federal regulations, scalability, branding, inventory supply, industry connections, and taxes are the pieces that will break you. These are the non-glamorous components most don’t plan for and yet they are the ones that take down companies. Learn how we’ve been able to tackle these head on to survive and thrive in this tumultuous industry.

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      Brett Emmert

      Make it or Break It: Tips on How to Survive |

      Presentation Abstract:
      About:
      Brett has over 20 years experience in agriculture. He started his career in wheat farming and has transferred his knowledge of production agricultural to the cannabis industry. From engineering autofeed and watering systems to designing and building programs that maximize productivity and yield. Brett leads the operations side of WithitWeed, which primarily focused on growing, harvesting, maintenance, construction, HR and Finance. He's a jack of all trades.

      Codie Sugar

      By Codie Sugar, Modern, Digital Payment Solutions in Cannabis |

      Because of federal prohibition, dispensaries rely on cash/cashless ATM payments for customer purchases. This is not only inconvenient for consumers, but causes other issues: Cash puts employees at risk of theft, adds the cost of cash management and is difficult to report or track payments. This session delves into the innovations in payments, ecommerce and other digital platforms fueling modern and compliant payment solutions that benefit consumers, retailers and the industry at large.

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      Codie Sugar

      Modern, Digital Payment Solutions in Cannabis |

      Presentation Abstract:
      About:
      As Director of Sales at Aeropay, Codie leads new business development with her customer-first approach. Codie has 18 years of customer service experience in technology ranging from hospitality and real estate to cannabis. She is a proven influential Sales Leader who has built world-class teams dedicated to enhancing customer satisfaction with innovative and quality solutions. Since joining Aeropay, Codie has driven confidence in the cannabis customer experience with her passion for spreading awareness through education and meaningful experiences.

      Ronald Durbin

      By Ronald Durbin, From the Ground Up! |

      In this seminar Ronald E. Durbin will share his extensive knowledge of cannabis “From the Ground UP”, everything you need to know to start, operate, be compliant and have a successful business in one of the fastest growing industries in the United States.

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      Ronald Durbin

      From the Ground Up! |

      Presentation Abstract:
      About:
      Ronald E. Durbin II, co-founder of Viridian Legal Services, LLC, a boutique law firm representing clients in the cannabis industry. His firm provides sophisticated legal services to industry participants nationally. He helps companies build relationships, manage risk, and get business done in an ever-changing regulatory environment. Ron has a plethora of experience and knowledge including single and multi-state operators, market leading ancillary businesses, testing labs, cultivators, and processors.

      Ryan Douglas

      By Ryan Douglas, How to Improve the Profitability of Your Cultivation Business |

      Cannabis businesses can’t afford to rest on their laurels after successfully launching their cultivation site. Our industry is changing—and rapidly.
      Now, more than ever, commercial cultivation businesses must strive to optimize their processes, maximize profits, and deliver a truly remarkable product.

      This presentation will provide attendees with practical advice and some less-than-conventional ideas for running a more profitable cultivation site today.

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      Ryan Douglas

      How to Improve the Profitability of Your Cultivation Business |

      Presentation Abstract:
      About:
      Ryan Douglas helps businesses cultivate a profitable future in the cannabis industry. He is the founder of Ryan Douglas Cultivation, LLC and author of "From Seed to Success: How to Launch a Great Cannabis Cultivation Business in Record Time." Ryan has worked in commercial horticulture for 25 years and advises cannabis operators worldwide.

      Sandy Suchoff

      By Sandy Suchoff, How to Run a More Profitable Cannabis Business |

      Cannabis businesses are faced with higher compliance costs and higher taxes when compared to other types of businesses. Additionally, in a lot of states, the markets are saturated, and there is increased competition. Many times the owners are wearing so many hats— many of which they should not be doing because they don’t like it, is not productive, or are a good use of their time. There is a system to create a path to a more successful and profitable cannabis business. Attendees will learn how cash is more important than profit and how profit is more important than revenue. The five drivers of revenue, profit, and cash flow will be taught. Attendees will also learn about targets and forecasts and how they should let the right numbers drive their decisions. We will demonstrate how to keep a scoreboard about what to do every month to keep on track to achieve higher profits and increase cash flow. Lastly, the audience will learn how to create financial objectives and actionable plans to move the needles closer to their targeted numbers.

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      Sandy Suchoff

      How to Run a More Profitable Cannabis Business |

      Presentation Abstract:
      About:
      Sandy Suchoff CPA is the founder and principal of Lefstein-Suchoff, CPA & Associates, LLC D/B/A The Canna CPAs. The Canna CPAs has been nominated as the #1 cannabis CPA firm in the country by The Marijuana Guide. Suchoff has been featured and interviewed on MSNBC, FOX News, Tune In Business Talk Radio, PBS TV, Chasing News on FOX & WOR, Cannabis Radio, Purple Haze Radio, and Cannabis Tech & Today.

      Shawn Kruger

      By Shawn Kruger, There’s So Much Cash! Best Practices for Securing, Automating and Managing Your Cash Handling |

      Industrywide, it’s estimated that between 95 and 99% of all cannabis-related transactions are carried out in cash. There isn’t one reason why this is the case, rather it’s a trifecta of causes – legal, financial, and social. Until all three of those are relaxed, cash volumes will continue to pour into the cannabis space. This session will share insights into how the industry can benefit from the idea of “cash automation” or leveraging technology to better manage, count, and store cash.

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      Shawn Kruger

      There’s So Much Cash! Best Practices for Securing, Automating and Managing Your Cash Handling |

      Presentation Abstract:
      About:
      Shawn Kruger, Senior Vice President of product and strategy at Avivatech, has more than 35 years of experience in the real estate, payments and fintech industries, Kruger’s knowledge runs deep on topics related to: cash and check payments automation, financial services operations, business development of partner relationships, strategic management consulting, product management, product marketing, user experience design, corporate strategy, and sales for new and existing product lines.

      Jerry Abiog

      By Jerry Abiog, Improve Your Profitability With AI |

      Data is the fuel that drives growth for your cannabis business whether you are a grower, manufacturer, brand, or dispensary. By nature, the highly regulated and fragmented industry of cannabis generates tons of data. However, many don’t know how to leverage it to improve management decisions and customer experience which can lead to improving top and bottom-line growth. This talk will cover how using the predictive power of AI can help your business gain a competitive advantage

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      Jerry Abiog

      Improve Your Profitability With AI |

      Presentation Abstract:
      About:
      Jerry Abiog has over 25 years of sales and marketing experience and serves as a Co-Founder & CMO of Standard Insights, an AI as a Service analytics and marketing platform. They help businesses leverage their first-party data to build their competitive moat. He has written articles for Marijuana Venture, spoken on numerous podcasts, and given talks on AI and marketing. Recently, his company was included in the 2022 CannaTech Services Providers Ecosystem.

      Rose Taylor

      By Rose Taylor, Reducing Your 280E Footprint: Navigating the tax weeds of cannabis |

      Attendees will gain a solid understanding of cost of goods sold, different entity types, and what they can do now to minimize income tax.

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      Rose Taylor

      Reducing Your 280E Footprint: Navigating the tax weeds of cannabis |

      Presentation Abstract:
      About:
      Rose Taylor is a well-experienced accountant with abundant professional experience in varying industries. Since she was young, she has always had an interest in all things business and quickly noticed her organic accounting capabilities. Rose graduated from the University of Oklahoma with a BBA in Business Management. Since then, she has worked with public and private companies ranging from small businesses to multi-million dollar corporations. Rose is no stranger to the cannabis industry; she loves the challenges it brings. She loves pursuing new knowledge, collaborating, and using her creative problem solving skills to set herself apart from other business professionals. Over her career, she has owned multiple businesses and had vested partnership interests in retail, B2B, e-commerce, and real estate companies. As an Enrolled Agent and accountant, Rose’s entrepreneurial experience and exposure to companies of all sizes provides her with a unique perspective compared to most in the industry. She brings exceptional knowledge to the table when it comes to advising and representing her clients’ best interests.

      Johnathan McFarlane

      By Johnathan McFarlane, Hierarchy of Loyalty: Advanced Marketing Tactics to Power Growth and Increase Revenue |

      You know the saying; it’s far easier to keep a customer than get a new one. But loyalty isn’t just about repeat business. You must create such a positive impact on your customer that they sing your praises to everyone in their orbit. In this session, we’ll analyze new market research that supports a hierarchical model of loyalty. Whether you’re a retailer, brand, or B2B business, you’ll learn marketing tactics and techniques that can be used to build and maintain the loyalty of your customers.

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      Johnathan McFarlane

      Hierarchy of Loyalty: Advanced Marketing Tactics to Power Growth and Increase Revenue |

      Presentation Abstract:
      About:
      Johnathan is the Director of Strategy at Hybrid Marketing Co, the world’s largest cannabis-focused marketing agency. He builds creative branding, marketing and advertising solutions that are tied to business goals. B2B, B2C, dispensaries, brands, you name it, he’s done it! Johnathan's passion lies in helping Hybrid’s clients grow, (and avoid the many, many mistakes he’s made across his long career in this industry).

      Berekk Blackwell

      By Berekk Blackwell, Democratizing “Green Zone” Data: How PropTech is Shaping Cannabis Real Estate |

      Cannabis is one of the fastest growing and most highly regulated industries in the nation. Identifying and securing cannabis real estate brings its own share of complexities and competition. Whether you’re applying for a license, just won a license, or looking to expand operations, learn how PropTech can help you unlock green zones for cannabis real estate and enhance the value of your commercial property. Discover how to optimize your search and gain access to compliant locations effectively and expeditiously. Gain insight on essentials to consider when evaluating commercial properties and common areas of oversight. Learn how cannabis-specific PropTech is helping operators. Audience members will also receive a regional overview of key markets where PropTech is vital to finding property that meets both state regulations and local variances.

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      Berekk Blackwell

      Democratizing “Green Zone” Data: How PropTech is Shaping Cannabis Real Estate |

      Presentation Abstract:
      About:
      Berekk Blackwell is the Chief Operating Officer of Zoned Properties, a strategic real estate development firm whose primary mission is to provide real estate and sustainability services for the regulated cannabis industry. Mr. Blackwell brings with him an abundance of experience in the expansion of retail brands both domestically and internationally. Previously, Berekk spent time in developing domestic and international markets for Kahala Brands, a conglomerate of over fifteen QSR franchises including Cold Stone Creamery and Blimpie Subs. Kahala Brands at the time has over 3,000 retail locations in over a dozen countries. This eventually led to working for Revamp Corporation in Tokyo, Japan. At the time, Revamp owned the Master Franchise rights for Cold Stone Creamery, Auntie Anne’s Pretzels and Krispy Kreme Doughnuts. While there, Berekk looked after international relationships between US companies looking to enter the Japanese market and facilitated development for all three concepts. He was able to build a strong support system in most major markets in the area which lead to many transpacific opportunities. Since coming back to the United States, Blackwell was involved in the acquisition and development of Daily Jam, a limited service breakfast and brunch chain with major growth potential. As President of Daily Jam, he received recognition from the industry by being named to QSR Magazine’s Top 40 Concepts in the Country Under 40 units. Blackwell holds a Bachelors of Business Administration in Finance from Fort Lewis College in Durango, CO. While there, Blackwell also played collegiate soccer, winning two national championships and receiving First Team All American honors.

      Shane Stanford

      By Shane Stanford, |
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      Shane Stanford

      |

      Presentation Abstract:
      About:

      Michael Herrick

      By Michael Herrick, Cybersecurity Priorities for the Cannabis Industry |

      Regulators and consumers alike are starting to ask hard questions about cybersecurity and data privacy in the cannabis industry. As the industry matures, good cybersecurity needs to be seen as a mission-critical business requirement, just like other business best practices like accurate record keeping or equitable hiring practices. In this seminar, we will review cybersecurity best practices from the healthcare industry and see how to apply them to all types of cannabis companies.

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      Michael Herrick

      Cybersecurity Priorities for the Cannabis Industry |

      Presentation Abstract:
      About:
      Michael Herrick is a health tech serial entrepreneur with more than 25 years experience building technology companies. Michael is the founder and CEO of Matterform where he offers HIPAA and cybersecurity expertise to healthtech startups, hospitals, and healthcare practices. Michael is also the co-founding Chief Technology Officer of Medicheck, a Guadalajara startup bringing electronic health records to Latin America.

      Dominic Chen

      By Dominic Chen, Consideration of horticulture lighting solution for success |

      Lighting is one of the most important factors controlling the growth result, but lighting does have to work with many other environmental and operational factors as a complete system to reach the best growth result.
      When specifying lighting for an indoor grow facility or a greenhouse, what are the considerations for the grower, the construction and operation of the facility, and the business owner? This presentation provides you with comprehensive consideration to ensure your success.

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      Dominic Chen

      Consideration of horticulture lighting solution for success |

      Presentation Abstract:
      About:
      Dominic Chen is the founder and CEO of CropBoss LLC which specialized in the design and integration of Horticulture Lighting solutions that fits different grower's need, Bringing 20+ years of technical and business experience in semiconductor and lighting with the past 5 years focusing on the development of horticulture lighting business, Dominis provide a comprehensive approach developing innovative horticulture lighting solution for a better growing result and operational efficiency.

      Lee Spivey

      By Lee Spivey, Seed planting & Germination Workshop |

      This presentation covers preparing seeds for planting, the proper techniques for planting a seed, how to care for your seeds after planting, and is interactive. Attendees will take home a 4×4 pot with soil, seed, and cover that they plant themselves. Also taking home the information on how to care for the seed they just planted.

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      Lee Spivey

      Seed planting & Germination Workshop |

      Presentation Abstract:
      About:
      Lee has worked in the organic potting soil industry for 8 years, gaining experience in manufacturing operations, organic input materials, grow sit consulting, and product development. Lee is widely known for his outspoken activism, organic soil knowledge, and cannabis expertise as a cultivator. As a Marketing Coordinator, his goals include helping grow GEO into a nationally recognized premium organic soil brand and position GEO as a leading industry source of organic cannabis cultivation.

      Conor Guckian

      By Conor Guckian, HVAC- the importance of precision humidity and climate controls to produce maximum yields in an indoor environment |

      Importance of humidity and climate in an indoor environment. Our HVAC equipment provides modulated humidity and temperature controls to create a stable environment. Our units can be designed to fit any application and can be engineered and designed to meet your needs. Also we have the fastest lead times in the industry for an HVAC company. To be update

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      Conor Guckian

      HVAC- the importance of precision humidity and climate controls to produce maximum yields in an indoor environment |

      Presentation Abstract:
      About:

      Shanon Jaramillo

      By Shanon Jaramillo, Developing New Mexico's Cannabis Workforce |

      Labor shortages are a real concern for many industries right now, especially for the newly legalized cannabis Industry of New Mexico. This presentation will resolve the need to create a Labor Pool and Educational infrastructure for New Mexicans wishing to participate in the local cannabis industry. We will explore how New Mexico can capacity build around this workforce opportunity and how standardizing the way professionals break into the industry will attract more high-level, management and executive talent to employers starting up and expanding.

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      Shanon Jaramillo

      Developing New Mexico's Cannabis Workforce |

      Presentation Abstract:
      About:
      Shanon Jaramillo is the Founder & CEO of SeedCrest, LLC in Albuquerque, NM. She has a Bachelor's degree in Business Administration from Robert Morris University, in Chicago, Illinois. As a community leader, Shanon started the grassroots movement of creating a more professional, and responsible cannabis establishment training system as well as industry specific college programs for Medical and Adult Use Industries in New Mexico. With the goal of bridging several gaps in state, educational and business systems for the workforce, in 2018, Shanon created the 5 STAR ALUMNI STANDARD, a program through SeedCrest that continues to empower professionals and industry organizations to successfully start-up in the cannabis market place. She is the recipient of the 2020 Women in Business Development Award in New Mexico for her leadership in mentoring future New Mexico leaders, and participated in Governor Michelle Lujan-Grisham's Working Group for Legalization in 2019. Her most recent honor has been in working with Central New Mexico College's Ingenuity Program to license the SeedCrest Cannabis Establishment Tech Certificate program to their students. Shanon has coached and mentored thousands of entrepreneurs and workforce every year since her start in cannabis in 2017 and has helped many new businesses to prepare and to become licensed under the Cannabis Regulation Act, in New Mexico.

      Seth Gardenswartz

      By Seth Gardenswartz, How To Brand and Market Your Cannabis Business |

      This session is focused on the marketing and branding a cannabis business. It will explain how to develop and protect a strong brand with state and federal trademarks. We will demystify the complicated rules around marketing cannabis businesses, with an emphasis on navigating the “community guidelines” of the relevant social media platforms without being “shadowbanned”. Included will be a marketing strategy template, which you can customize into your own marketing plan.

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      Seth Gardenswartz

      How To Brand and Market Your Cannabis Business |

      Presentation Abstract:
      About:
      Seth Gardenswartz has spent the past 20 years at the intersection of marketing, technology, and the law. He started is career in a large firm in Denver colorado before going in-house as a Chief Business Development officer and general counsel for a tech startup. In 2014 Seth and Candice Owens cofounded Blackgarden Law as a boutique business law firm. Seth is a frequent speaker at tech, entertainment, craft beverage, and cannabis events and represents clients all over the country.

      Laurence Donahue

      By Laurence Donahue, Top 10 Mistakes to Avoid When Starting Your Cannabis Business |

      As a Partner and Founder of a leading law firm focused on business issues, Larry Donahue has personally dealt with many legal challenges confronting his clients. Unfortunately, many of these challenges seem to happen over and over again, This is why Larry has put together a list of the top 10 legal mistakes made by most business leaders, whether new entrepreneurs or seasoned veterans, when starting a cannabis business in New Mexico.

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      Laurence Donahue

      Top 10 Mistakes to Avoid When Starting Your Cannabis Business |

      Presentation Abstract:
      About:
      Mr. Donahue is a seasoned high-tech business executive and 25-year attorney, with a focus in contracts, negotiations, business transactions, intellectual property and Internet law. He has over 25 years of business development and IT consulting experience. His former clients (as a consultant) ranged from small startups to the Fortune 50, including GE Capital, Bank One, IBM and Amadeus. Bar Admissions – New Mexico (2005), Illinois (1996) and US Patent & Trademark Office (1994)

      Andrew Douglas

      By Andrew Douglas, Cannabis & Self-Care: Linking Data to Deliver Insights |

      First party data belonging to cannabis operators provides a limited amount of insight into their business and customers. We’d like to show you how linking point of sale data to advanced health and consumer insights can provide you with ways to deliver the right product to the right customer at the right time. Join us to learn how to increase your profits and improve customer loyalty by making linked data work for you.

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      Andrew Douglas

      Cannabis & Self-Care: Linking Data to Deliver Insights |

      Presentation Abstract:
      About:
      Andrew brings over 20 years of experience leading data science, technology and strategy teams. Most recently, Andrew helped propel RELX through data and digital transformation in a global capacity, leading data platform, analytics and data science as Vice President, Data and Data Science — Research Products. Previously, Andrew served as IBM Corporate Vice President of Data Platforms and Data Strategy. There, he was responsible for building a best-in-class big data platform connecting consumer touch-points, from impression to revenue. In addition, he also led teams in the implementation of the MarTech/AdTech stack and created AI capabilities around multitouch attribution, content and audience targeting and visibility to performance. Prior to joining IBM, Andrew was GVP of Marketing Science at WebMD, where he created their research and data analytics platforms, driving digital promotion targeting and strategy, editorial content delivery, client insight, and value measurement. Andrew also led the development and commercialization of predictive models of seasonal epidemiological events (e.g., cold and flu, allergy, flea and ticks, STDs) that are currently being used for programmatic media buying and bio-surveillance tracking. Earlier, Andrew led a consultancy team of advanced analytics experts and statisticians as SVP of Marketing Science at GFK, was a principal data scientist at Unilever, and, early in his career, was lead statistician for a small biotech company, PsychoGenics, on the forefront of utilizing Bayesian statistics for novel compound discovery. Andrew has a BS in Biological Psychology from Colorado State University, as well as an MS and a completed PhD work in Behavioral Neuroscience at Binghamton University.

      Joseph Zahaitis

      By Joseph Zahaitis, The State of Cannabis – A Payments Perspective |

      – Current state of cannabis payments (Best Practices do’s and don’ts)
      – Payment considerations (things to watch out for)
      – Payment considerations (things to LOOK for)
      – Simple banking considerations (some more do’s and don’ts)
      – Crypto
      – Wallets
      – Credit Cards

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      Joseph Zahaitis

      The State of Cannabis – A Payments Perspective |

      Presentation Abstract:
      About:
      Learn about the key issues facing cannabis retailers from someone who has been doing this for over 29 years, with a focus on removing as much cash from the equation as possible. Join us for some very “un-varnished” discussion about the options facing the industry today and how business owners can prepare themselves for the future. With Joe’s extensive experience in the payment industry, he will share both facts and his observations of the industry highlighting best practices for payment acceptance. Bankcard International Group (BIG) is a boutique merchant services payment processor based in Vancouver WA focused on servicing higher risk payment processing clients, with a particular focus on the cannabis industry. With a management team that has been helping clients for over a decade with their cannabis related business based on an honest approach to this unique and growing industry.

      Kyle Lisabeth

      By Kyle Lisabeth, Water Sustainability Best Management Practices |

      A presentation that focuses on strategies that cannabis cultivators must consider for water management, capture (condensate), reuse, wastewater and regulatory concerns that could significantly impact water use efficiency and sustainability. Guidance for cannabis cultivation facilities on how to set up a water plan, evaluate water quality, implement a proper solution, establish a routine monitoring program, and develop effective standard operating procedures.

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      Kyle Lisabeth

      Water Sustainability Best Management Practices |

      Presentation Abstract:
      About:
      With over 15 years’ experience, Kyle has been focused on improving water management programs across multiple industries, with a central focus of treating water for reuse applications. Since establishing Silver Bullet’s Horticulture Division, Kyle has exponentially grown the business unit’s install base and cultivated a nationally known water treatment brand for many controlled environment agriculture applications, including cannabis.

      Ryan Douglas

      By Ryan Douglas, The Future of Nutrient Monitoring: How Plant Sap Analysis Can Help You Cultivate Healthier Plants for Less |

      For decades, growers have used leaf tissue analysis to monitor nutrient uptake. The problem with this technique is that when we study leaf tissue samples, we are looking at the past. Deficiencies or toxicities can take weeks to manifest themselves in the plant, and once the problem is recognized, it’s often too late. This presentation will explore how extracting and analyzing plant sap can help growers make real-time decisions that lower their production costs and improve crop quality.

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      Ryan Douglas

      The Future of Nutrient Monitoring: How Plant Sap Analysis Can Help You Cultivate Healthier Plants for Less |

      Presentation Abstract:
      About:
      Ryan Douglas helps businesses cultivate a profitable future in the cannabis industry. He is the founder of Ryan Douglas Cultivation, LLC and author of From Seed to Success: How to Launch a Great Cannabis Cultivation Business in Record Time. Ryan has worked in commercial horticulture for 24 years and offers advisory services to cultivation businesses worldwide. He can be reached through his website, douglascultivation.com.

      Alexandra Ruby

      By Alexandra Ruby, Lean and Mean: How to Make the Most out of Your Accounting, Compliance, and HR. |

      Data Drives: Yielding greater net operating margins through HR, compliance, and accounting data metrics.
      The Support Suite, a panel presentation, will review the key data metrics that all Cannabis businesses must be mindful of to be successful. These metrics are tied together through a strong Human Resources function, accounting that provides valuable business insights, and a compliance focus that keeps businesses aligned with strict regulatory requirements.

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      Alexandra Ruby

      Lean and Mean: How to Make the Most out of Your Accounting, Compliance, and HR. |

      Presentation Abstract:
      About:
      Alexandra Ruby is the Founder and CEO of Happy Gnome HR, originating from Minneapolis, MN she made her way to Denver, CO in 2010 and soon after found herself immersed in what was considered the first legal cannabis market in the country. Throughout the last 10 years in cannabis she has truly found her purpose empowering both employees and employers in pursuing more structured business operations and seeks to set a new bar for HR practices in the industry. She was recently featured on the cover of Sensi Magazine which discusses her unique approach to HR and human capital management and has plans for national expansion over the next couple of years. Her motto is Happy People = Happy Profits, she loves advocating for medical patients and her favorite way to consume is low dose gummies and the occasional joint.

      Helen Moran

      By Helen Moran, Cannabis & Self-Care: Linking Data to Deliver Insights |

      First party data belonging to cannabis operators provides a limited amount of insight into their business and customers. We’d like to show you how linking point of sale data to advanced health and consumer insights can provide you with ways to deliver the right product to the right customer at the right time. Join us to learn how to increase your profits and improve customer loyalty by making linked data work for you.

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      Helen Moran

      Cannabis & Self-Care: Linking Data to Deliver Insights |

      Presentation Abstract:
      About:
      Helen leads Forian’s Product Management team and brings nearly 20 years of experience in creating digital products and content for the healthcare industry. Most recently, Helen served as Senior Vice President, Product & Design/UX for Medscape. In that role, Helen was responsible for launching innovative products and driving engagement across Medscape’s market-leading global network of brands for healthcare professionals. Helen received her BA from Princeton University and has an MS in Journalis

      John Hartsell

      By John Hartsell, Technology in the Cannabis Packaging Space |

      Supply chain issues are some of the hardest challenges for businesses to overcome today. In the highly regulated cannabis industry, these difficulties are augmented due to state-by-state laws, the fluctuation in organic cannabis matter over time, and the complexities of compliance regulations. However, early planning, coupled with the right technology and automation, can help businesses navigate the cannabis supply chain effectively. Attendees will learn how to develop a sophisticated logistics plan to mitigate risk and propel operations forward. A comprehensive overview of the different types of technologies available and how to integrate them into an operation’s seed-to-sale processes to ensure both quality and compliance will also be covered, including the impact of state weights and measures laws.

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      John Hartsell

      Technology in the Cannabis Packaging Space |

      Presentation Abstract:
      About:
      John “Harts” Hartsell is the charismatic co-founder and CEO of DIZPOT, a leading-edge global cannabis packaging company providing customers operating in highly regulated markets with a single source branding, packaging, and proprietary technology solution, bringing products to market compliantly and quickly in the highly competitive CPG environment. Hartsell is actively involved on a state and federal level with lobbying and political activities that move the industry forward.

      Deron Caplan

      By Deron Caplan, Gaining Efficiency in Cannabis Cultivation |

      As cannabis production facilities increase in scale and number, keeping production costs down is increasingly essential to stay competitive. This presentation will draw on lessons learned from designing, building, and operating large-scale cannabis facilities to provide practical guidance on gaining efficiencies. Topics include; labour, consumable inputs, equipment selection and cultivation strategies.

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      Deron Caplan

      Gaining Efficiency in Cannabis Cultivation |

      Presentation Abstract:
      About:
      Dr. Deron Caplan is a senior consultant at Sostanza Global and join us, representing CannaCribs Consulting. He is a well-respected scientist and operator in the cannabis space and a trusted advisor to some of the world’s top cannabis producers. Deron earned North America’s first Ph.D. with research focused on indoor cannabis production and led operations at Hawthorne’s Kelowna Research Station – the world’s first facility dedicated to advancing cannabis cultivation techniques and systems.

      Ron Silver

      By Ron Silver, Infused edibles are the future |

      As consumers continue to demand more predictability and faster effectiveness in edibles, products with quick onset will dominate the marketplace. Chef Ron Silver can teach you how it’s done. Ron has combined his culinary know-how with his love of cannabis, CBD, and science to find a way to create edibles that are fast acting and predictable. Learn the science behind these fast-acting formations and how to incorporate canna-tech into your model.

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      Ron Silver

      Infused edibles are the future |

      Presentation Abstract:
      About:
      Ron is Founder & Chief Creative Officer of leading edibles ingredients company Azuca. He is also Chef & Owner of world-renowned Bubby's in New York City, a highly successful brunch and dinner destination that boasts a flagship location in Tribeca as well as six restaurants in Japan. Drawing a parallel between culinary techniques and the nature of the cannabis plant, he got to work developing what would eventually become AZUCA TiME INFUSION™ which makes edibles predictable and controllable.

      Kim Sanchez-Rael

      By Kim Sanchez-Rael, Branding at Scale: Best Practices in IP Licensing & Licensing as a Growth Strategy |

      As cannabis companies seek new growth strategies, many are seizing a golden opportunity to license intellectual property and convert their company’s cutting-edge technology into new revenue streams. Offering licensees access to manufacturing processes, brands, copyrights, trademarks, patents, or other technology can help a company break into new territories and take their brand to the next level. Licensing also enables companies and brands to continue their expansion, despite restrictions on interstate commerce, constrained ecosystems and limits on the number of cannabis business licenses in any given state or country. In this presentation, learn the do’s & don’ts to ensure long-term success for your business when it comes to licensing with a case study from Azuca’s very own technology: finding a void in the marketplace and bringing reliable, fast-acting edibles to consumers around the country.

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      Kim Sanchez-Rael

      Branding at Scale: Best Practices in IP Licensing & Licensing as a Growth Strategy |

      Presentation Abstract:
      About:
      Kim Sanchez Rael is a passionate business leader, a startup veteran and investor in innovation. She has extensive experience as an operating executive and as a venture capitalist, focusing on early-stage investments in technology companies. Rael is currently the President and CEO of Azuca.

      Andres Sobrevilla

      By Andres Sobrevilla, Indoor Cannabis Grow Rooms Design |

      This presentation provides a guide for the Design and operation of the HVACD for a sustainable Building. The HVACD system is critical to improve yield, control the quality, protect your margins and prevent mold and disease. We will provide you with an overview of the proper design and what factors need to be considered. After the session, you will be able to understand the different systems options and the advantages of each.

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      Andres Sobrevilla

      Indoor Cannabis Grow Rooms Design |

      Presentation Abstract:
      About:
      Andres Sobrevilla is a Region Manager for Desert Aire LLC. He joined Desert Aire in August 2020 after a 20-year career with Munters Corporation. His international experience as Applications Engineer and Regional Sales Manager focused on humidity control have been a key point in his development at Desert Aire. His responsibilities include leading the sales and marketing for the south of the United States and Latin America. Andres is a long member of the American Society of Heating, Refrigeration and Air Conditioning Engineers (ASHRAE) and has served as a member of multiple Technical Committees. He is also a Member of the Resource Innovation Institute. Andres earned a Bacelor’s Degree in Engineering with dual major in Electrical and Mechanical Engineering. He is also accredited as a LEED Green Associate.

      Andrew Escamilla

      By Andrew Escamilla, Banking & The Hemp Industry |

      Why is it so hard to open a bank account in the Hemp Industry? If Hemp is legal why do banks keep saying it is high risk? Why did my long time bank close my business account? This seminar will answer those questions. I will be sharing the do’s and don’ts of how to navigate your Hemp business banking with a compliant financial institution, explain why there are higher fees involved, the federal guidelines banks must follow, and why transparency is so important for the bank & for the business.

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      Andrew Escamilla

      Banking & The Hemp Industry |

      Presentation Abstract:
      About:
      Andrew Escamilla is the Product Manager, AVP for the CBD & Hemp Banking program at Herring Bank. With over 14 years of experience in the banking industry, starting as a teller in 2007 and worked his way up to managing CBD & Hemp business clients in over 22 states from farmers to retailers by developing unique solutions, He is passionate about building bridges between the bank and the hemp industry professionals who are trying to launch and operate their business in this exciting market.

      George Murray

      By George Murray, An Exploratory Discussion on Increasing Nutrient Use Efficiency |

      The nutritional pitfalls in the water solution and soil, and how to avoid them. How to increase metabolic function in plants by leveraging amino acids at certain stages of plant growth (transplant, vegetative, etc.). Nitrogen fixation into organic compounds in the plant–and the role amino acids play–and then discuss chlorophyll production, etc., Wrapping up with a discussion on the metabolic work with L-glutamic acid on turf, and ending as an open-ended discussion.

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      George Murray

      An Exploratory Discussion on Increasing Nutrient Use Efficiency |

      Presentation Abstract:
      About:
      George C. Murray is the chief formulation chemist for Ventana Plant Science nutrients. Leveraging his foundational experience in metabolomics, plant physiology, inorganic and organic chemistry, and soil ecology along with his years of experience in specialty agriculture and amenity turf, he has been able to create unique value-added solutions for both hobbyist and professional growers in the cannabis industry.

      Samuel Shore

      By Samuel Shore, Terpene 101: Tiny molecules with HUGE benefits! |

      During this presentation we will review the most commonly occurring terpenes found in cannabis. We will have a clear understand on why terpenes exist in nature, as well as the different types of terpenes. There will also be a thorough review of the potential medicinal benefits of terpenes, as well as the different ways one can consume terpenes. Finally we will review terpene synergy with other terpenes and cannabinoids.

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      Samuel Shore

      Terpene 101: Tiny molecules with HUGE benefits! |

      Presentation Abstract:
      About:
      I have over 13 years working in healthcare, 10 of those years in Pharmaceuticals, and 3 in the medical cannabis industry. My goal is to simply educate people on their options when using medical cannabis. Since 2018 I have been responsible for educating and training over 100 medical cannabis dispensary workers, created new hire onboarding and training programs, as well as sit down with patients, caregivers and healthcare providers.

      Francesca Vavala

      By Francesca Vavala, No One Grows Alone: The Sales Approach that Can Save Cannabis Business |

      While the stigma around cannabis is breaking, the stigmas inside the industry hold businesses back. Francesca shares an elevated mindset and practical applications that take companies from surviving to thriving. How? By making professional sales the second priority in their business. She challenges the status quo of current sales models and shows the audience how to improve revenues immediately, strengthen brand identity, and build long term success.

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      Francesca Vavala

      No One Grows Alone: The Sales Approach that Can Save Cannabis Business |

      Presentation Abstract:
      About:
      Francesca is the President of The Sales Joint, a sales agency that helps bring professional sales strategies, tools, and best practices to the cannabis industry on behalf of cannabis producers. With a background in education and sales, she believes that an effective, strong sales cycle is tied to better patient care as well as better business. Her team's five years of national sales success is rooted in her company's core philosophy, "no one grows alone."

      Maxime Kot

      By Maxime Kot, How to Open a Dispensary 101: Licensing & Application Phase |

      With cannabis sales projected to generate over $22B in 2021, investors are considering what license opportunities have the most potential. A dispensary license offers a healthy profit margin with most new operations 75% profitable within the first year of opening. New Mexico entrepreneurs interested in applying for a license will learn what they need to consider and how to prepare for their dispensary application.

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      Maxime Kot

      How to Open a Dispensary 101: Licensing & Application Phase |

      Presentation Abstract:
      About:
      Maxime Kot is president and part owner of national consulting firm The Cannabis Business Advisors. A cannabis licensing and compliance expert with six years of direct industry experience, Kot has built a proven track record securing multiple cannabis licenses across 17 state markets. As president, Kot oversees client relations and serves as company lead on projects involving application and licensing preparation, operational analysis, policy and procedures, and business development planning.

      Stephen Arndt

      By Stephen Arndt, Technology, Security, & Compliance |

      This seminar focuses on the security and compliance issues that effect all types of cannabis businesses from manufacturing to a growth facility to dispensaries. I will show you the technology and a few simple steps you can take right now to make sure your business can effectively and economically deploy security measures as well as simplifying your compliance strategies.

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      Stephen Arndt

      Technology, Security, & Compliance |

      Presentation Abstract:
      About:
      Stephen Matthew Arndt (CEO and CIO), a national healthcare and cannabis information technology consultant and industry leader, is an innovator, change agent, and problem solver who focuses on results. Stephen has spent more than 25 years in IT, specializing in healthcare for more than 15 years and cannabis the last 3 years. Prior to this, Stephen served as managing director, Consulting CIO, and senior consultant for IT Powered a VCPI Company. He holds a BA in Management and MBA with on IT.

      Bryan McLaren

      By Bryan McLaren, From Coldstone to Cannabis: Reimagining Dispensary Retail |

      Description: There’s a reason why 90 percent of U.S. consumers prefer national brands over local ones, but is a franchise model attainable in an industry like cannabis? Learn how commercial real estate and QSR innovators are redefining the dispensary experience for the modern consumer, while simultaneously offering new and safer opportunities for investors.

      Key Takeaways:

      Proven franchising tools and organizational tactics that can be applied to the cannabis industry for multi-state expansion and national recognition.

      Why cannabis zoning and real estate is intrinsically linked to the success of a turnkey dispensary franchise.

      Why a cannabis franchise is a safer investment strategy.

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      Bryan McLaren

      From Coldstone to Cannabis: Reimagining Dispensary Retail |

      Presentation Abstract:
      About:
      Bryan McLaren is the Chairman and Chief Executive Officer of Zoned Properties, a publicly traded, strategic real estate development firm for emerging and highly regulated industries. McLaren has accrued over a decade of experience in social, economic, and environmental development of complex business organizations with a focus on sustainability in emerging industries. As a certified and licensed realtor, Green Roof Professional, LEED Green Associate, and former City Sustainability Commissioner, McLaren provides compliant real estate, zoning, permitting, and operational expertise to Zoned Properties and its clients. McLaren’s expertise in community organizing has been a vital approach for client projects. He has navigated state regulatory programs as an advisor in over ten cannabis markets for over 100 development projects. McLaren is also an active Forbes contributor providing insight on commercial real estate and the regulated cannabis industry.

      Damon Hebert

      By Damon Hebert, Lighting Considerations for Cannabis Cultivation |

      his talk will cover lighting considerations for cannabis, including proper intensity, Daily Light Integral, Spectrum and Photoperiod. We will explore artificial lighting and its applications in both indoor and mixed-light greenhouses. This talk will also cover non-electric, sustainable spectral control technologies becoming popular today, including luminescent quantum dot and dye films, coating technologies, and colored shade netting.

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      Damon Hebert

      Lighting Considerations for Cannabis Cultivation |

      Presentation Abstract:
      About:
      Dr. Damon Hebert serves as Director of Agriculture Research for UbiQD, Inc., with a background in solar materials and controlled environment cannabis cultivation. He is an advocate for the use of advanced materials to further the industry’s push towards sustainable farming practices. He was formerly co-founder and head of operations of Dr. Jolly's Cannabis in Bend, Oregon, a vertically integrated cannabis company featuring retail, cultivation, extraction and commercial kitchen operations.

      Teresa Kearney

      By Teresa Kearney, Protecting Your Green: Utilizing Payroll, HR and Timekeeping to Keep Your Cannabis Operation Compliant |

      For those knowledgeable in cannabis but not as strong in back office practices, this session is for you. Learn the simple processes that will keep you legally compliant and help your cannabis business run smoothly. Often overlooked, Payroll, HR and Timekeeping can drive your business to success or failure. Learn the essentials from a payroll professional. Teresa will discuss 1099 vs. W2, employee handbooks and job descriptions, HR/OSHA compliance and more.

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      Teresa Kearney

      Protecting Your Green: Utilizing Payroll, HR and Timekeeping to Keep Your Cannabis Operation Compliant |

      Presentation Abstract:
      About:
      Teresa Kearney is the VP of Sales for Panacea Payroll. Panacea is solely focused on providing Payroll, HR and Timekeeping systems to the cannabis industry. Teresa earned a B.S. in Education at Indiana Univ. of PA and completed graduate study in Psychology at Texas A&M University. While residing in multiple states in the US, she has worked in a variety of fields. Teresa had been in payroll for 8 years before applying her extensive skill set to the growing cannabis industry for the past 4+ years.

      Chip Schweiger

      By Chip Schweiger, The 11 Basics Every Cannapreneur Should Know About Cannabis Accounting |

      Companies operating in cannabis, hemp and CBD can face very stringent regulations and requirements. From federal taxation complexities to state seed-to-sale tracking requirements, your passion for the plant can be quickly tempered by incorrect or incomplete accounting. In this crash course, we’ll discuss the 11 basics every cannapreneur should know about accounting for your cannabusiness. Whether you’re new to the industry or a canna-veteran, you’re sure to find this session fun and informative!

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      Chip Schweiger

      The 11 Basics Every Cannapreneur Should Know About Cannabis Accounting |

      Presentation Abstract:
      About:
      Chip is the Founder and Managing Member of the Schweiger CPA Firm PLLC. Known at The Green Leaf CPA℠, his firm helps cannabis, hemp and CBD businesses stay on the right side of tax, accounting and compliance rules. He's a 28-year veteran of the accounting industry with stints at Big 4, global and large local public accounting firms where his leadership responsibilities have included office management and national industry roles. He is an award-winning author, and a speaker and podcast host.

      Shayda Torabi

      Business, Markets, & Trends Panel

      By Shayda Torabi, Seed to Strategy: How to Get the Sale? |

      Sales is one of the driving factors in not only going into business, but staying in business. Whether your passions are in agriculture, cultivation, manufacturing, distributing, products, and or retail– you will need to figure out your go to market strategy and ultimately how to get the sale. In this talk I will share insights I’ve developed from running a leading nationally recognized cannabis brand, as well as tips I’ve learned from interviewing successful cannabis brands and businesses.

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      Shayda Torabi

      Business, Markets, & Trends Panel
      Seed to Strategy: How to Get the Sale? |

      Presentation Abstract:
      What can set your company apart from all the rest? How do you minimize risk and maximize profits? This panel discussion and Q & A session is focused on how to grow a successful business, and discussing the newest market opportunities and emerging trends. Whether its branding, marketing, business strategy, growth, human resources, risk management, funding considerations , or even trends in edibles, this panel can answer those questions form first hand experience.
      About:
      Shayda Torabi is the Co-Founder and CEO of RESTART CBD, Texas' premier cannabis brand. Shayda is also the host of the popular cannabis and marketing podcast To Be Blunt, interviewing leading brands and marketers on their strategies for success. She is passionate about helping build great consumer brands in the cannabis industry and leverages her background in marketing to help navigate the cannabis industry connecting the consumer to high-quality cannabis products and education @theshaydatorabi.

      Khadijah Adams

      Getting Your Business Funded in the Cannabis Industry

      By Khadijah Adams, |

      The audience will learn detailed information about the type of documents investors require prior to funding consideration, identifying the right investors for your company and how to go about finding them, other unique ways of raising capital without seeking investors and what not to do or say when speaking with investors.

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      Khadijah Adams

      Getting Your Business Funded in the Cannabis Industry
      |

      Presentation Abstract:
      Learn detailed information about the type of documents investors require prior to funding consideration, identifying the right investors for your company and how to go about finding them, other unique ways of raising capital without seeking investors and what not to do or say when speaking with investors.
      About:
      Ms. Adams is a motivational speaker. She sits on the Advisory Board of The Color of Cannabis (TCC) 2020-2021 and is the Chair of the Diversity, Equity, and Inclusion Committee (DEIC) of the National Cannabis Industry Association (NCIA) 2020-2021, she is a Board Member of Gratitude Blossom CBD (San Diego), Advisory Board Member of Calyxeum Cultivation (MI) and Board Member of CannaCan (Ohio). Khadijah is the founder of Khadijah Adams, LLC dba “Girl, Get That Money” business empowerment and coaching movement. Her goal is to empower women in business by providing them with the resources and tools needed to help them become successful. She is the author of “Rewriting Your Mental Script – 8 Mindsets That Defeat Self Sabotage” published by Sisterhood Publishing and released on February 1, 2021.

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