Lighting the top of a canopy is not enough. Placing lights beneath a canopy helps increase yields for growers, which can boost their revenue without having to expand the size of their facility. The seminar will dive into the HOW as well as the WHY of under-canopy lighting in the cannabis industry along with real world examples and independent white papers and case studies

Start with the plant and the importance of growing boutique strains. market trends and clues for survival. Overview of the most popular extraction and post processing techniques and compare them by yield, CapEx, OpEx and outcome of product. Time to market and on demand delivery of a product, how to handle orders and plan production. Make exotic products and win more customers.

With cannabis consumption outpacing alcohol in the nation, it is time to turn toward connoisseurship and premiumization at all price ranges. Turning consumers to connoisseurs helps to build a solid brand and customer base with longevity and allows premiumization for higher profit margins. In this seminar, we will cover the origins of connoisseurship and details of premiumization before looking at how both apply to the cannabis industry. Then we’ll discuss the steps to becoming a connoisseur.

This presentation covers the basic occupational health and safety challenges facing the cannabis industry. Cannabis operations from production to processing to retail are complicated workplaces that require complex solutions. From understanding required written plans to the mandatory training all employees should be receiving, the presentation offers a broad view of the OSHA, USDA, and EPA compliance cannabis employers need to know to avoid risk and keep employees safe.

When your business is in the Cannabis industry, compliance with the regulations is the bottom line to keeping the doors open.
So why are there still so many facilities that are operating without SOP practices in place?

Today, we will take a closer look at the benefits of having a thorough SOP, what can happen when you don’t have an SOP in place and some solutions to get you started on your journey to full compliance today.

With the ever-changing media landscape, the highly competitive cannabis industry, and advertising restrictions put on the cannabis industry, PR can be leveraged to propel cannabis entrepreneurs and businesses to the next level. In this presentation, attendees will receive a high-level overview of the differences in B2B and B2C communications strategies, the importance of tying all messaging back to a campaign, and how businesses of all levels can start planning and implement an effective strategy

With the ever-changing media landscape, the highly competitive cannabis industry, and advertising restrictions put on the cannabis industry, PR can be leveraged to propel cannabis entrepreneurs and businesses to the next level. In this presentation, attendees will receive a high-level overview of the differences in B2B and B2C communications strategies, the importance of tying all messaging back to a campaign, and how businesses of all levels can start planning and implement an effective strategy

Lighting the top of a canopy is not enough. Placing lights beneath a canopy helps increase yields for growers, which can boost their revenue without having to expand the size of their facility. The seminar will dive into the HOW as well as the WHY of under-canopy lighting in the cannabis industry along with real world examples and independent white papers and case studies

It’s important more than ever to ensure there is a strong foundation for compliance in place, as newly awarded licensed operators enter the adult-use cannabis market. Whether you have been awarded a license, or are an existing operator or thinking about entering the market, Compliance is one of the most important factors when it comes to running a successful business under the regulatory microscope.

Growers contend with multiple issues related to the healthy growth of their plants. Collecting data about your plants can provide immediate benefits that improve quality and increase yields as well as put you on the path to utilize AI tools to continue to improve grow operations. Potential projects where AI can be deployed in the grow environment will also be discussed.

So you’ve started your cannabis business, now what? Growing cannabis is the easiest piece of the pie, but how you manage: finances, HR, hiring, state and federal regulations, scalability, branding, inventory supply, industry connections, and taxes are the pieces that will break you. These are the non-glamorous components most don’t plan for and yet they are the ones that take down companies. Learn how we’ve been able to tackle these head on to survive and thrive in this tumultuous industry.

So you’ve started your cannabis business, now what? Growing cannabis is the easiest piece of the pie, but how you manage: finances, HR, hiring, state and federal regulations, scalability, branding, inventory supply, industry connections, and taxes are the pieces that will break you. These are the non-glamorous components most don’t plan for and yet they are the ones that take down companies. Learn how we’ve been able to tackle these head on to survive and thrive in this tumultuous industry.

Because of federal prohibition, dispensaries rely on cash/cashless ATM payments for customer purchases. This is not only inconvenient for consumers, but causes other issues: Cash puts employees at risk of theft, adds the cost of cash management and is difficult to report or track payments. This session delves into the innovations in payments, ecommerce and other digital platforms fueling modern and compliant payment solutions that benefit consumers, retailers and the industry at large.

Cannabis businesses can’t afford to rest on their laurels after successfully launching their cultivation site. Our industry is changing—and rapidly.
Now, more than ever, commercial cultivation businesses must strive to optimize their processes, maximize profits, and deliver a truly remarkable product.

This presentation will provide attendees with practical advice and some less-than-conventional ideas for running a more profitable cultivation site today.

Data is the fuel that drives growth for your cannabis business whether you are a grower, manufacturer, brand, or dispensary. By nature, the highly regulated and fragmented industry of cannabis generates tons of data. However, many don’t know how to leverage it to improve management decisions and customer experience which can lead to improving top and bottom-line growth. This talk will cover how using the predictive power of AI can help your business gain a competitive advantage

Attendees will gain a solid understanding of cost of goods sold, different entity types, and what they can do now to minimize income tax.

You know the saying; it’s far easier to keep a customer than get a new one. But loyalty isn’t just about repeat business. You must create such a positive impact on your customer that they sing your praises to everyone in their orbit. In this session, we’ll analyze new market research that supports a hierarchical model of loyalty. Whether you’re a retailer, brand, or B2B business, you’ll learn marketing tactics and techniques that can be used to build and maintain the loyalty of your customers.

Cannabis is one of the fastest growing and most highly regulated industries in the nation. Identifying and securing cannabis real estate brings its own share of complexities and competition. Whether you’re applying for a license, just won a license, or looking to expand operations, learn how PropTech can help you unlock green zones for cannabis real estate and enhance the value of your commercial property. Discover how to optimize your search and gain access to compliant locations effectively and expeditiously. Gain insight on essentials to consider when evaluating commercial properties and common areas of oversight. Learn how cannabis-specific PropTech is helping operators. Audience members will also receive a regional overview of key markets where PropTech is vital to finding property that meets both state regulations and local variances.

Regulators and consumers alike are starting to ask hard questions about cybersecurity and data privacy in the cannabis industry. As the industry matures, good cybersecurity needs to be seen as a mission-critical business requirement, just like other business best practices like accurate record keeping or equitable hiring practices. In this seminar, we will review cybersecurity best practices from the healthcare industry and see how to apply them to all types of cannabis companies.

Lighting is one of the most important factors controlling the growth result, but lighting does have to work with many other environmental and operational factors as a complete system to reach the best growth result.
When specifying lighting for an indoor grow facility or a greenhouse, what are the considerations for the grower, the construction and operation of the facility, and the business owner? This presentation provides you with comprehensive consideration to ensure your success.

This presentation covers preparing seeds for planting, the proper techniques for planting a seed, how to care for your seeds after planting, and is interactive. Attendees will take home a 4×4 pot with soil, seed, and cover that they plant themselves. Also taking home the information on how to care for the seed they just planted.

Importance of humidity and climate in an indoor environment. Our HVAC equipment provides modulated humidity and temperature controls to create a stable environment. Our units can be designed to fit any application and can be engineered and designed to meet your needs. Also we have the fastest lead times in the industry for an HVAC company. To be update

Labor shortages are a real concern for many industries right now, especially for the newly legalized cannabis Industry of New Mexico. This presentation will resolve the need to create a Labor Pool and Educational infrastructure for New Mexicans wishing to participate in the local cannabis industry. We will explore how New Mexico can capacity build around this workforce opportunity and how standardizing the way professionals break into the industry will attract more high-level, management and executive talent to employers starting up and expanding.

This session is focused on the marketing and branding a cannabis business. It will explain how to develop and protect a strong brand with state and federal trademarks. We will demystify the complicated rules around marketing cannabis businesses, with an emphasis on navigating the “community guidelines” of the relevant social media platforms without being “shadowbanned”. Included will be a marketing strategy template, which you can customize into your own marketing plan.

As a Partner and Founder of a leading law firm focused on business issues, Larry Donahue has personally dealt with many legal challenges confronting his clients. Unfortunately, many of these challenges seem to happen over and over again, This is why Larry has put together a list of the top 10 legal mistakes made by most business leaders, whether new entrepreneurs or seasoned veterans, when starting a cannabis business in New Mexico.

First party data belonging to cannabis operators provides a limited amount of insight into their business and customers. We’d like to show you how linking point of sale data to advanced health and consumer insights can provide you with ways to deliver the right product to the right customer at the right time. Join us to learn how to increase your profits and improve customer loyalty by making linked data work for you.

– Current state of cannabis payments (Best Practices do’s and don’ts)
– Payment considerations (things to watch out for)
– Payment considerations (things to LOOK for)
– Simple banking considerations (some more do’s and don’ts)
– Crypto
– Wallets
– Credit Cards

A presentation that focuses on strategies that cannabis cultivators must consider for water management, capture (condensate), reuse, wastewater and regulatory concerns that could significantly impact water use efficiency and sustainability. Guidance for cannabis cultivation facilities on how to set up a water plan, evaluate water quality, implement a proper solution, establish a routine monitoring program, and develop effective standard operating procedures.

For decades, growers have used leaf tissue analysis to monitor nutrient uptake. The problem with this technique is that when we study leaf tissue samples, we are looking at the past. Deficiencies or toxicities can take weeks to manifest themselves in the plant, and once the problem is recognized, it’s often too late. This presentation will explore how extracting and analyzing plant sap can help growers make real-time decisions that lower their production costs and improve crop quality.

Data Drives: Yielding greater net operating margins through HR, compliance, and accounting data metrics.
The Support Suite, a panel presentation, will review the key data metrics that all Cannabis businesses must be mindful of to be successful. These metrics are tied together through a strong Human Resources function, accounting that provides valuable business insights, and a compliance focus that keeps businesses aligned with strict regulatory requirements.

First party data belonging to cannabis operators provides a limited amount of insight into their business and customers. We’d like to show you how linking point of sale data to advanced health and consumer insights can provide you with ways to deliver the right product to the right customer at the right time. Join us to learn how to increase your profits and improve customer loyalty by making linked data work for you.

Supply chain issues are some of the hardest challenges for businesses to overcome today. In the highly regulated cannabis industry, these difficulties are augmented due to state-by-state laws, the fluctuation in organic cannabis matter over time, and the complexities of compliance regulations. However, early planning, coupled with the right technology and automation, can help businesses navigate the cannabis supply chain effectively. Attendees will learn how to develop a sophisticated logistics plan to mitigate risk and propel operations forward. A comprehensive overview of the different types of technologies available and how to integrate them into an operation’s seed-to-sale processes to ensure both quality and compliance will also be covered, including the impact of state weights and measures laws.

As cannabis production facilities increase in scale and number, keeping production costs down is increasingly essential to stay competitive. This presentation will draw on lessons learned from designing, building, and operating large-scale cannabis facilities to provide practical guidance on gaining efficiencies. Topics include; labour, consumable inputs, equipment selection and cultivation strategies.

As consumers continue to demand more predictability and faster effectiveness in edibles, products with quick onset will dominate the marketplace. Chef Ron Silver can teach you how it’s done. Ron has combined his culinary know-how with his love of cannabis, CBD, and science to find a way to create edibles that are fast acting and predictable. Learn the science behind these fast-acting formations and how to incorporate canna-tech into your model.

As cannabis companies seek new growth strategies, many are seizing a golden opportunity to license intellectual property and convert their company’s cutting-edge technology into new revenue streams. Offering licensees access to manufacturing processes, brands, copyrights, trademarks, patents, or other technology can help a company break into new territories and take their brand to the next level. Licensing also enables companies and brands to continue their expansion, despite restrictions on interstate commerce, constrained ecosystems and limits on the number of cannabis business licenses in any given state or country. In this presentation, learn the do’s & don’ts to ensure long-term success for your business when it comes to licensing with a case study from Azuca’s very own technology: finding a void in the marketplace and bringing reliable, fast-acting edibles to consumers around the country.

This presentation provides a guide for the Design and operation of the HVACD for a sustainable Building. The HVACD system is critical to improve yield, control the quality, protect your margins and prevent mold and disease. We will provide you with an overview of the proper design and what factors need to be considered. After the session, you will be able to understand the different systems options and the advantages of each.

Why is it so hard to open a bank account in the Hemp Industry? If Hemp is legal why do banks keep saying it is high risk? Why did my long time bank close my business account? This seminar will answer those questions. I will be sharing the do’s and don’ts of how to navigate your Hemp business banking with a compliant financial institution, explain why there are higher fees involved, the federal guidelines banks must follow, and why transparency is so important for the bank & for the business.

The nutritional pitfalls in the water solution and soil, and how to avoid them. How to increase metabolic function in plants by leveraging amino acids at certain stages of plant growth (transplant, vegetative, etc.). Nitrogen fixation into organic compounds in the plant–and the role amino acids play–and then discuss chlorophyll production, etc., Wrapping up with a discussion on the metabolic work with L-glutamic acid on turf, and ending as an open-ended discussion.

During this presentation we will review the most commonly occurring terpenes found in cannabis. We will have a clear understand on why terpenes exist in nature, as well as the different types of terpenes. There will also be a thorough review of the potential medicinal benefits of terpenes, as well as the different ways one can consume terpenes. Finally we will review terpene synergy with other terpenes and cannabinoids.

While the stigma around cannabis is breaking, the stigmas inside the industry hold businesses back. Francesca shares an elevated mindset and practical applications that take companies from surviving to thriving. How? By making professional sales the second priority in their business. She challenges the status quo of current sales models and shows the audience how to improve revenues immediately, strengthen brand identity, and build long term success.

With cannabis sales projected to generate over $22B in 2021, investors are considering what license opportunities have the most potential. A dispensary license offers a healthy profit margin with most new operations 75% profitable within the first year of opening. New Mexico entrepreneurs interested in applying for a license will learn what they need to consider and how to prepare for their dispensary application.

This seminar focuses on the security and compliance issues that effect all types of cannabis businesses from manufacturing to a growth facility to dispensaries. I will show you the technology and a few simple steps you can take right now to make sure your business can effectively and economically deploy security measures as well as simplifying your compliance strategies.

Description: There’s a reason why 90 percent of U.S. consumers prefer national brands over local ones, but is a franchise model attainable in an industry like cannabis? Learn how commercial real estate and QSR innovators are redefining the dispensary experience for the modern consumer, while simultaneously offering new and safer opportunities for investors.

Key Takeaways:

Proven franchising tools and organizational tactics that can be applied to the cannabis industry for multi-state expansion and national recognition.

Why cannabis zoning and real estate is intrinsically linked to the success of a turnkey dispensary franchise.

Why a cannabis franchise is a safer investment strategy.

his talk will cover lighting considerations for cannabis, including proper intensity, Daily Light Integral, Spectrum and Photoperiod. We will explore artificial lighting and its applications in both indoor and mixed-light greenhouses. This talk will also cover non-electric, sustainable spectral control technologies becoming popular today, including luminescent quantum dot and dye films, coating technologies, and colored shade netting.

For those knowledgeable in cannabis but not as strong in back office practices, this session is for you. Learn the simple processes that will keep you legally compliant and help your cannabis business run smoothly. Often overlooked, Payroll, HR and Timekeeping can drive your business to success or failure. Learn the essentials from a payroll professional. Teresa will discuss 1099 vs. W2, employee handbooks and job descriptions, HR/OSHA compliance and more.

Companies operating in cannabis, hemp and CBD can face very stringent regulations and requirements. From federal taxation complexities to state seed-to-sale tracking requirements, your passion for the plant can be quickly tempered by incorrect or incomplete accounting. In this crash course, we’ll discuss the 11 basics every cannapreneur should know about accounting for your cannabusiness. Whether you’re new to the industry or a canna-veteran, you’re sure to find this session fun and informative!

Sales is one of the driving factors in not only going into business, but staying in business. Whether your passions are in agriculture, cultivation, manufacturing, distributing, products, and or retail– you will need to figure out your go to market strategy and ultimately how to get the sale. In this talk I will share insights I’ve developed from running a leading nationally recognized cannabis brand, as well as tips I’ve learned from interviewing successful cannabis brands and businesses.

The audience will learn detailed information about the type of documents investors require prior to funding consideration, identifying the right investors for your company and how to go about finding them, other unique ways of raising capital without seeking investors and what not to do or say when speaking with investors.