Lee Vernon believes a holistic journey is a better option to bring relief to those who struggle with various physical and mental issues. As a first responder with over 27 years of experience, Lee Vernon established First Responder Fuel in 2019 to develop hemp-infused products that are higher in quality and purity, making it our mission to treat our customers like family, with compassion, integrity, and honesty. Lee also does speaking engagements for various fortune 500 companies and conferences.
Lee VernonPresentation Abstract:
With the legalization of hemp based CBD, employees have the option to take CBD products which can be purchased over the counter. As an employer, consideration towards practical company policies regarding CBD use needs to be addressed in order to protect not only employers, but the employees as well. Ideas and discussion will be presented towards the implementation and initiation of policies that stipulate CBD and its use within a company. Pro's/Con's will be addressed to limit the liabilities.About:
Lee Vernon believes a holistic journey is a better option to bring relief to those who struggle with various physical and mental issues. As a first responder with over 27 years of experience, Lee Vernon established First Responder Fuel in 2019 to develop hemp-infused products that are higher in quality and purity, making it our mission to treat our customers like family, with compassion, integrity, and honesty. Lee also does speaking engagements for various fortune 500 companies and conferences.
Beyond the Bottle: A Look Into the Future of CBD Products & How Brands Can Thrive in an Evolving Market
Whether it is pioneering a marketing communication strategy to propel a new service line, identifying a market niche to launch a new product into the market, or developing a brand voice that breathes life into a company culture and insights consumers, Jessica has spent the last 15 years partnering with companies to ignite record growth.
Jessica CloeterPresentation Abstract:
So you want to bring a Hemp product to market? Or maybe you already have. How are you going to stand out in a sea of CBD brands that have flooded the market? We'll take a look at upcoming trends from the larger nutrition industry, discuss consumer feedback on mediums and strengths, identify ways to reach your market niche, and learn how your brand can not only sustain, but thrive.About:
Whether it is pioneering a marketing communication strategy to propel a new service line, identifying a market niche to launch a new product into the market, or developing a brand voice that breathes life into a company culture and insights consumers, Jessica has spent the last 15 years partnering with companies to ignite record growth.
Getting Your Business Funded in the Cannabis Industry
Khadijah Adams is originally from Sugar Land, Texas and has been a full-time entrepreneur since 1997. Selling everything she owned, Khadijah entered the cannabis industry in 2014 by way of the Colorado market. She began investing in cannabis-related companies shortly thereafter and formed MIPR Holdings where she served as the founder and senior managing partner for 3-1/2 years and was responsible for consulting and connecting accredited investors to viable investment opportunities in the space
Khadijah AdamsPresentation Abstract:
The audience will learn detailed information about the type of documents investors require prior to funding consideration, identifying the right investors for your company and how to go about finding them, other unique ways of raising capital without seeking investors and what not to do or say when speaking with investors.About:
Khadijah Adams is originally from Sugar Land, Texas and has been a full-time entrepreneur since 1997. Selling everything she owned, Khadijah entered the cannabis industry in 2014 by way of the Colorado market. She began investing in cannabis-related companies shortly thereafter and formed MIPR Holdings where she served as the founder and senior managing partner for 3-1/2 years and was responsible for consulting and connecting accredited investors to viable investment opportunities in the space
Hemp Retail Operations
Leah Lakstins is the founder of Higher Ed Hemp Tours and on a mission to connect educated consumers with verified hemp brands and retailers . She is also an UNLV Certified Cannabis Professional with more than 15 years experience helping entrepreneurs and startup brands grow into multi-million dollar corporations. As a native Kentuckian, she is passionate about cannabis education, specifically the impact of hemp on local communities.
Leah LakstinsPresentation Abstract:
Find out what consumers really want! And learn the key foundations for success in hemp retail. We will discuss unique customer retention strategies and the key reports that you MUST run regularly. In this presentation, we will also share our latest consumer feedback surveys from hemp tours in Texas.About:
Leah Lakstins is the founder of Higher Ed Hemp Tours and on a mission to connect educated consumers with verified hemp brands and retailers . She is also an UNLV Certified Cannabis Professional with more than 15 years experience helping entrepreneurs and startup brands grow into multi-million dollar corporations. As a native Kentuckian, she is passionate about cannabis education, specifically the impact of hemp on local communities.
The Texas Political Landscape for Hemp, CBD, and Marijuana
The partners at Salient Strategies have decades of experience in business development and public affairs at the federal, state and local level. They represent the new generation of lobbyists in the profession with an eye on disruption and technology to modernize the practice. Salient Strategies works to develop positive relationships with elected officials and staff so that we can find mutually beneficial solutions to complex problems.
Andrew CatesPresentation Abstract:
While Texas may not seem to be moving as fast as other states on legislative reform for marijuana and its derivatives, Texas has made huge strides in recent years. Will the state continue to move forward, or getting dragged back by political disagreement?
This presentation will break down the political environment in Texas in 2020 and how the elections in November could impact the state of Hemp, CBD, and marijuana laws when the legislature reconvenes in January 2021.About:
The partners at Salient Strategies have decades of experience in business development and public affairs at the federal, state and local level. They represent the new generation of lobbyists in the profession with an eye on disruption and technology to modernize the practice. Salient Strategies works to develop positive relationships with elected officials and staff so that we can find mutually beneficial solutions to complex problems.
Building Business & Web Traffic Through Pay-Per-Click Ads-A Crash Course for Cannabis Brands
Seth Worby is the CEO & Co-Founder of Cannabis Creative Group and Champ Internet. CCG is a digital marketing firm providing a suite of solutions to 420 friendly brands and products. Recent clients include High Purity Extractions, the National Cannabis Risk Management Association, Sweet Dirt, Revolutionary Clinics, Tricann, and High Purity 710.
Seth WorbyPresentation Abstract:
TBAAbout:
Seth Worby is the CEO & Co-Founder of Cannabis Creative Group and Champ Internet. CCG is a digital marketing firm providing a suite of solutions to 420 friendly brands and products. Recent clients include High Purity Extractions, the National Cannabis Risk Management Association, Sweet Dirt, Revolutionary Clinics, Tricann, and High Purity 710.
Podcasts Featuring Seth:
MJ Bulls Podcast
Startup Stoners
Periodic Effects
Seth Worby is the CEO & Co-Founder of Cannabis Creative Group and Champ Internet. CCG is a digital marketing firm providing a suite of solutions to 420 friendly brands and products. Recent clients include High Purity Extractions, the National Cannabis Risk Management Association, Sweet Dirt, Revolutionary Clinics, Tricann, and High Purity 710.
Podcasts Featuring Seth:
MJ Bulls Podcast
Startup Stoners
Periodic Effects
6 Common pitfalls guaranteed to compromise your product label
Courtney Lewallen is the Marketing Director for Leapin’ Lizard Labels. She is responsible for building brand awareness and relationships with amazing clients who are looking for a variety of labeling solutions.
Courtney LewallenPresentation Abstract:
TBAAbout:
Courtney Lewallen is the Marketing Director for Leapin’ Lizard Labels. She is responsible for building brand awareness and relationships with amazing clients who are looking for a variety of labeling solutions. With over three years’ experience in the label printing industry and nine years’ experience in marketing, she has a passion for building connections and making your brand stick. Courtney graduated with a Bachelor’s degree in business and marketing from the University of Alabama. She is a world traveler, which has given her a multi-cultural perspective of business, leadership, and marketing. Her experience and expertise make her an invaluable resource for the ins and outs of the label printing industry.
Courtney Lewallen is the Marketing Director for Leapin’ Lizard Labels. She is responsible for building brand awareness and relationships with amazing clients who are looking for a variety of labeling solutions. With over three years’ experience in the label printing industry and nine years’ experience in marketing, she has a passion for building connections and making your brand stick. Courtney graduated with a Bachelor’s degree in business and marketing from the University of Alabama. She is a world traveler, which has given her a multi-cultural perspective of business, leadership, and marketing. Her experience and expertise make her an invaluable resource for the ins and outs of the label printing industry.
Looking forward to the 2022 Farm Bill
Jim Higdon is the author of the Cornbread Mafia, and the co-founder of the Cornbread Hemp Company. The Cornbread Mafia is the true story of the biggest domestic marijuana syndicate in American history, which was headquartered in Higdon’s hometown in Kentucky.
Jim HigdonPresentation Abstract:
TBAAbout:
Jim Higdon is the author of the Cornbread Mafia, and the co-founder of the Cornbread Hemp Company. The Cornbread Mafia is the true story of the biggest domestic marijuana syndicate in American history, which was headquartered in Higdon's hometown in Kentucky. Seventy men were arrested on 30 farms in 10 states with 200 tons of marijuana between 1985 and 1989. Higdon published his book n 2012 and it became a best-seller. He then became a journalist, covering cannabis for POLITICO and Kentucky news for the Washington Post. In 2018, he co-founded Cornbread Hemp to extend the Kentucky hemp tradition into the future.
Jim Higdon is the author of the Cornbread Mafia, and the co-founder of the Cornbread Hemp Company. The Cornbread Mafia is the true story of the biggest domestic marijuana syndicate in American history, which was headquartered in Higdon's hometown in Kentucky. Seventy men were arrested on 30 farms in 10 states with 200 tons of marijuana between 1985 and 1989. Higdon published his book n 2012 and it became a best-seller. He then became a journalist, covering cannabis for POLITICO and Kentucky news for the Washington Post. In 2018, he co-founded Cornbread Hemp to extend the Kentucky hemp tradition into the future.
Building the ultimate CBD machine
Shayda Torabi has been called one of the most influential Women in WordPress and now she’s one of the women leading the cannabis reformation conversation building one of Texas’ premier CBD brands. She’s currently the CEO and Co-Founder of RESTART CBD, an education first CBD wellness brand.
Shayda TorabiPresentation Abstract:
TBAAbout:
Shayda Torabi has been called one of the most influential Women in WordPress and now she’s one of the women leading the cannabis reformation conversation building one of Texas’ premier CBD brands. She's currently the CEO and Co-Founder of RESTART CBD, an education first CBD wellness brand. And has formerly held marketing positions at WP Engine and WebDevStudios. Additionally, she runs an Austin based travel and lifestyle account called @withshayda, which has afforded her opportunities to work with brands ranging from Texas Monthly and SoulCycle to The Westin. When she's not busy looking for the best vegan ice cream on the road, you can find her in her hometown of Austin, Texas pursuing her passions for fitness, wellness, and self care.
Shayda Torabi has been called one of the most influential Women in WordPress and now she’s one of the women leading the cannabis reformation conversation building one of Texas’ premier CBD brands. She's currently the CEO and Co-Founder of RESTART CBD, an education first CBD wellness brand. And has formerly held marketing positions at WP Engine and WebDevStudios. Additionally, she runs an Austin based travel and lifestyle account called @withshayda, which has afforded her opportunities to work with brands ranging from Texas Monthly and SoulCycle to The Westin. When she's not busy looking for the best vegan ice cream on the road, you can find her in her hometown of Austin, Texas pursuing her passions for fitness, wellness, and self care.
